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How to Become a Model for Hollister

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Do you dream of seeing yourself in an ad for Hollister? If you have the right look, you might become one of the Hollister models and be paid to wear the clothes you love.

About the Hollister Brand

Hollister Co. was founded in 2000 by its parent company, Abercrombie & Fitch. There are about 540 stores worldwide. The brand is geared toward teens and is inspired by the laid-back lifestyle of a California summer. Clothes are meant to stylish as well as casual and comfortable. The company also has a brand of intimates called Gilly Hicks. The line features bras, bralettes, swimwear, panties, loungewear and sleepwear.

The first thing you need to do if you'd like to be a model for Hollister is to get to know the brand. It's not enough to shop in the stores. Look at the company's ad campaigns through the years. Look at Hollister's Instagram photos. Study how the models look and the vibe that comes across in the company's ads. Identify what is it about the Hollister style that sets it apart from other brands of clothing marketed to teens.

Start Young

Hollister models are meant to appeal to teens and preteens, so the company is looking for younger models than those used by its parent company, Abercrombie & Fitch. You're going to need to find a modeling agency to represent you. You need some photographs, including a "headshot," which is a close-up of your face, waist-up and full-body shots. Keep your look natural in keeping with the Hollister image. You don't need professional photos. Have a friend or family member take pictures. The photos should be eye-catching and express your personality. Modeling agencies know what to look for. If you look great in amateur snapshots, they know you'll kill it in front of a pro's lens.

Once you have a set of pictures, it's time to start visiting modeling agencies. Reputable agencies make their money by placing models with clients. Beware of agencies that require a fee or enrollment in modeling classes. Use the internet to research modeling agencies in your area. Have a parent or guardian speak with agency representatives before you sign paperwork or make a commitment.

Work in a Hollister Store

Associates who work in Hollister stores are called models, so don't assume that being hired means you'll be standing around looking great in Hollister clothes all day. As an associate, you assist customers, ring up sales, and make sure items are folded and refolded to be placed neatly on shelves. The management sometimes uses staff members in ad campaigns, so being hired by Hollister might be a foot in the door.

Hollister jobs, many teen employees agree, are good as a first job. The pay is low, averaging $9.27 per hour, but most report the atmosphere is fun and managers are willing to be flexible with scheduling.

Your Face in a Hollister Ad

Modeling is a competitive industry. You must have the right look for the company that hires you to advertise its products. If you have the young, fresh look that Hollister prefers, your face could be in a Hollister ad campaign. Some famous people got their start as Abercrombie models, including Taylor Swift, Emma Roberts, Heidi Klum, Karlie Kloss, Ashton Kutcher, Jamie Dornan and Jennifer Lawrence.

Could you be next?


Denise Dayton is a a freelance writer who specializes in business, education and technology. She has written for, Library Journal, The Searcher, Bureau of Education and Research, and corporate clients.

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