Companies rely on corporate communication specialists to write and design brochures, advertisements, press releases, newsletters and annual reports. They also track print and online promotional campaigns to determine which ones are most effective. Most work in marketing or public relations departments and are often called marketing communication specialists. If you want to work as a corporate communications specialist, you'll need a formal education. In return, expect to earn a good yearly salary.
Salary and Qualifications
The average annual salary for a corporate communications specialist was $62,000 as of 2013, according to the job site Simply Hired. To qualify for this job, you must have a bachelor's degree, preferably in marketing, communications, journalism or public relations. Creativity, decision-making and analytical skills are highly desired by employers.
Salary by State or District
Average salaries for corporate communications specialists can vary significantly by location. Those in the District of Columbia were among the highest paid with average annual salaries of $97,000, according to Simply Hired. Those in Massachusetts and New York averaged $75,000 and $72,000 per year, respectively. Those in Pennsylvania earned closer to the industry average at $59,000 annually. Corporate communications specialists earned somewhat less in Texas, Florida and Nebraska -- $57,000, $56,000 and $54,000 per year, respectively.
Corporate communications specialists, like other professionals, typically earn higher salaries as they gain experience. For example, merit increases alone with the same employer can add thousands of dollars per year to your income. The Bureau of Labor Statistics reports that as of 2010, annual salaries for public relations managers and specialists ranged from less than $49,720 on the low end to more than $166,400 for the highest earners. Larger companies tend to pay more because they typically have bigger budgets to the higher salaries.
According to the U.S. Bureau of Labor Statistics, employment for public relations specialists is expected to increase 23 percent from 2010 to 2020. That compares to a 14 percent projected growth rate for all occupations. Expect to find the most job opportunities in high-growth industries such as health care, software services, cell phones, wholesale beer and liquor and restaurants.