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When creating an errand service, it is important to choose a name that is relevant the services you will offer as well as one that is original. The name of your business will affect how clients perceive you and will also affect your networking interactions with similar businesses. Having a dull, thoughtless, unmemorable name will greatly impact your errand service from the very beginning. Follow the steps below to learn how to create a catchy name for your new business.
Begin by deciding what you want to convey with the name of your errand service. An appropriately named business will reinforce the company goals and values. Consider whether your errand service will target a specific demographic.
Make a list of possible names and try to come up with as many as you can. Flip through books, magazines and websites and ask friends or family for help. Keep in mind that inventing words for the name of your errand service might cause confusion for customers. Be sure your names are easy to pronounce, as word-of-mouth is an effective form of advertising.
Narrow your list down to five names. Eliminate titles that may mislead potential customers; if your errand service will not provide grocery shopping services, do not choose a title that implies it will.
Research each of the names on the list to determine whether any existing business use the same name. If so, cross it off the list to avoid trademark infringement.
When your list is narrowed to two names, choose the one that allows you to envision your errand service.
Natalie Chardonnet began writing in 2006, specializing in art, history, museums and travel. In 2010, she presented a paper on those subjects at the National Conference of Undergraduate Research. Chardonnet has a Bachelor of Arts in art history and a minor in Italian studies from Truman State University, in addition to a certificate in French from Ifalpes University in Chambery, France.